Darren Heitner

Darren Adam Heitner is the Founder of Heitner Legal, P.L.L.C., an adjunct professor of Sports Law at the University of Florida Levin College of Law, an adjunct professor of NIL at the University of Miami School of Law, a certified arbitrator with the American Arbitration Association, and author of many books published by the American Bar Association (How to Play the Game: What Every Sports Attorney Needs to Know) as well as numerous articles in Forbes, Inc. Magazine, and Above the Law. Heitner has been referred to as one of the foremost experts on name, image, and likeness (NIL) by The Wall Street Journal, USA TODAY, and On3, a power player in NIL deals by Action Network, “a founding father of college athletes earning rights,” and a top sports trademark attorney by Sportico.

Heitner has been honored with the University of Florida’s 40 Under 40 Award, the University of Florida Levin College of Law’s Oustanding Young Alumnus Award, and named the best lawyer in Fort Lauderdale by Fort Lauderdale Magazine. In 2023, Heitner Legal was the only law firm named to Sports Business Journal’s first list of NIL Power Players.

University of Florida Levin College of Law

J.D.

2010

Honors: Florida Blue Key, Dean's List

Activities: President, Entertainment Arts & Sports Law Society; Chair, University of Florida Sports Law Symposium.

University of Florida

B.A.

2007

Honors: Valedictorian, Magna Cum Laude

Florida

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