J.R. Fruen

J.R. Fruen

Marks Matter - SP
  • Trademarks
  • California
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Trademarks represent the sweat equity and goodwill you’ve built into your products or services, even your entire business. They distinguish your goods and services from those of your competition, allowing consumers to choose you instead of someone else. In essence, your marks are you.

Without the protection of a federally registered trademark, your brand or business sits at greater risk of unfair competition from far-flung operators ranging from simple businesspeople unaware of your mark to unscrupulous counterfeiters eager to sponge off your success.

Registering your marks with the USPTO protects the unique identity of your brand.

Santa Clara University School of Law
J.D. | Law
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University of California - Los Angeles
B.A. | European Studies, German, minor in Italian
Honors: Summa Cum Laude
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Università degli Studi di Padova
University of California Education Abroad Program | Political Science, Art History
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Professional Experience
Attorney / Founder
Marks Matter - SP
Professional Associations
California State Bar
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Jurisdictions Admitted to Practice
State Bar of California
ID Number: 304872
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  • Rates, Retainers and Additional Information
    See website for details and packages
Practice Area
Trademark Litigation, Trademark Registration
  • English
Websites & Blogs
Contact & Map
Marks Matter - SP
6445 Bollinger Rd.
Cupertino, CA 95014
Telephone: (408) 828-2859